rustic logo design and building business branding by graphic designer Lara Hardy from Billie Hardy Creative
Raleigh, North Carolina, USA

Rustic Reno’s are a family owned and operated business specialising in rustic modern, farmhouse style renovation, construction and design.

Kate & Chris really wanted their branding to focus on their beautiful farmhouse style and ‘Southern Charm‘ South Carolina heritage.

The Main logo design features a rustic modern font, with a mason jar base outline. The hand drawn hammer and cotton sprig are a nod to their motto ‘Construct, Renovate, Design’.

The clients wanted the sub-mark or ‘watermark’, to reflect the classic American railroad crossing sign. So the hammer represents the construct/build side of the business, and the cotton sprig, the more feminine interior decorating side.

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