Feminine Yoga logo design and organic business branding by Tasmanian graphic designer Lara Hardy from Billie Hardy Creative

Ilk Yoga focuses on traditional Hatha Yoga, classic yoga asana and Meditation.

Sandra had an eclectic range of requests to design her branding; simple yet detailed, botanical and whimsy, earthy and organic, and also to try and incorporate Hamsa or Namaste – (hands in prayer), with a soft watercolour style colour palette.

The final design incorporated both a Sukhasana Easy Pose and a Lotus Flower over the heart, including a tag line that was close to Sandra’s heart; ‘Sky above, earth below, peace within’.



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