Children's clothing logo design by Tasmanian graphic designer Lara Hardy from Billie Hardy Creative

Hello Fred is a sustainable, eco-friendly and family owned business. They provide handmade and mindfully sourced products that are practical and beautiful for babies, mums and mindful businesses. Hello Fred’s products are handmade and designed by mother and daughter Tracy and Amy.

I redesigned their existing logo using hand drawn bohemian style Elephants, reflecting their family and heritage.



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